Web Media & Marketing Communication

Communication professionals are multi-talented experts who can communicate information across the media and corporate landscape to a large number of people. This broad-based degree will give you training for traditional media and communication roles, but will also prepare you for emerging job roles that may not yet exist in these fields.

You’ll cover a range of subjects in media, design and business, giving you foundational knowledge in media and corporate communications, and the scope to specialise in two fields of your choice.

During the course, you’ll develop your critical thinking and practical skills, using commercial-level equipment to produce work for print, radio, film, television and online media. You’ll build an extensive portfolio of work and have opportunities to connect with industry professionals, so you can graduate ready for a range of positions in the communications industry.

WEB MEDIA SPECIALISATION

This specialisation provides a pathway into employment in the rapidly expanding field of web-based media and communications, from web production to online community management. It emphasises social media and networking, and all units involve practical components as well as the core concepts to put you at the forefront of web media.

MARKETING COMMUNICATION SPECIALISATION

This specialisation introduces the key skills and knowledge needed for successful marketing. It provides students with an understanding of marketing principles, consumer behaviour and a range of specialisations in marketing including international and Internet marketing.