Logistics, Supply Chain Management and Marketing

This double major provides you with an understanding of the role marketing and logistics play in creating customer value. You will have the chance to explore the diverse field of marketing and logistics. Furthermore, you will explore critical aspects of supply chain and logistics
You will learn to analyse the behaviour of competitors and customers to discover how marketing can predict customer demand for products, services or ideas.
Your study will involve interaction with industry as many of the units focus on real clients and case studies. There are opportunities for industry exposure and professional placement to increase your interaction with industry while you study.